Brand Manager

For ambitious, culturally diverse, curious minds seeking booming careers, Job Duck unlocks and nurtures your potential. We connect you with rewarding, remote job opportunities with US-based employers who recognize and appreciate your skills, allowing you to not just survive but thrive.

As a lifestyle company, we ensure that everybody working here has a fantastic time, which is why we’ve earned the Great Place to Work Certification every year since 2022!

Job Description:

The Brand Manager is responsible for developing, maintaining, and enhancing the identity of workLATAM. workLATAM is a brand owned by Get Staffed Up. While the two brands are cooperative, workLATAM needs a Brand Manager to fully drive the workLATAM brand to grow on its own.

The Brand Manager role ensures that all external and internal communications consistently reflect the company’s mission: Connecting Latin America with US Based Professionals. The Brand Manager plays a critical role in shaping perception, building trust, and driving business growth through thoughtful positioning, creative campaigns, and strategic storytelling.

Monthly Compensation: 1800 USD

Responsibilities include, but are not limited to:

• Collaborate with Marketing, Operations, and Client Success teams to align brand storytelling with client outcomes.

• Develop and maintainbrandguidelinestoensureconsistencyacrossallplatforms.

• Track and report on brand health metrics, including awareness, perception, sentiment, and lead generation tied to brand initiatives.

• Define and refine WorkLATAM’sbrandstrategy, positioning, and messaging

• Conduct market and competitor research to continuously refine brand messaging.

• Lead all marketing efforts to position and promote WorkLATAM to the U.S. market, ensuring the brand resonates with U.S.-based professionals, business owners, and hiring decision-makers.

• Manage inbound questions from prospective WorkLATAM clients and candidates submitted through the ticketing system, ensuring timely, accurate, and brand-aligned responses.

• Manage and monitor digital presencetoensureconsistenttone, look, and feel.

• Support campaign planning and execution to raise awareness and generate leads.

Requirements:

Work Shift:

8:00 AM - 5:00 PM [EST][EDT] (United States of America)

Languages:

English, Spanish

Ready to dive in? Apply now and make sure to follow all the instructions! 

Our application process involves multiple stages, and submitting your application is just the first step. Every candidate must successfully pass each stage to move forward in the process.

Please keep an eye on your email and WhatsApp for the next steps. A recruiter will be assigned to guide you through the application process. Be sure to check your spam folder as well.

Originally posted on Himalayas